How We Helped RBM Oil Corporation Boost Their Digital Presence by 400%

In today’s competitive industrial landscape, even well-established businesses are realizing the need for a strong digital presence. One such success story is RBM Oil Corporation, a reputed name in the lubricants and industrial oils industry.

When RBM Oil Corporation approached us, their primary goal was to generate more B2B leads and build a stronger online presence. What followed was a strategic transformation that delivered powerful results — including a 400% boost in traffic and a flood of high-quality leads.

The Challenge

Despite being a respected name in their sector, RBM Oil Corporation faced multiple challenges in the digital space:

Low search engine visibility
An outdated and non-mobile-friendly website
No online campaigns targeting their industrial client base
Lack of digital tracking and lead capturing systems

Their traditional offline approach wasn’t enough in a digital-first world — that’s where we stepped in.

Our Digital Strategy

We implemented a 360-degree digital marketing strategy tailored to their industry and business model. Here’s how:

1. Website Revamp

We redesigned their entire website to make it clean, modern, and mobile-optimized. Clear CTAs, product highlights, and fast loading speeds created a better user experience.

2. Search Engine Optimization (SEO)

Through deep keyword research, technical fixes, and quality backlink building, we helped RBM climb the search rankings for highly-relevant industry keywords.

3. Targeted Paid Campaigns

We launched:

Google Search Ads for lubricant-related searches
LinkedIn Lead Generation Ads focused on procurement heads and industrial buyers

4. Analytics & Performance Monitoring

With tools like Google Analytics, Search Console, and heatmaps, we continuously monitored traffic, behavior, and conversions — allowing us to optimize in real time.

The Results

In just 3 months, the impact was undeniable:

400% Increase in website traffic
120+ Qualified B2B leads
10+ keywords ranking in Google Top 5
Bounce rate reduced by 35%

These results not only met but exceeded the client’s expectations.

Conclusion

RBM Oil Corporation’s journey is proof that even the most traditional industries can thrive online — with the right strategy and execution. Whether it’s SEO, ads, or design — a data-driven approach makes all the difference.

Looking to achieve similar results for your brand?
Contact us today and let’s write your success story.